Have your heard about the so-called scanner personality? A scanner personality is an universalist or generalist… a multi-talent. A pronounced curiosity about many topics is a nature of talent. Scanner personalities have an overwhelming curiosity about a variety of topics and prefer to deal with all their ideas immediately and at the same time. They are the opposite of a pure deep diver, which doesn’t means that they have a deep understanding of their topics… quite the reverse.
It is not the time for marketing as usual, it is time for communication!
This is the right time to help, win trust and build a great customer experience. So stay calm and adopt your business to stay healthy and save.
More business in times of Corona? The questions is…how? More telecommuting, more remote hiring capability, more distributed workforce vs HQ centric?
What makes a leader a true leader, what are the elements of such a person and what is his impact in business? Get the answers…
Gartner and Forester are telling us which are the best tools for this and that. Within marketing we are looking for thee best holistic marketing solution which give us the best view into each single user / customer / person to build great experiences…
What are you going to make different this year? Let’s think how we can work together or help each other!
Has the race from the last years to be continued for 2020 and the following years? Let’s orchestrate an entire new orchestra with new and existing kinds of musicians.
Looking only on the interests, pains and needs of a customer isn’t enough. There is more, there is a company with their need of revenue. Can we bring both parties together?
It’s all about the brand at the end of the day. We see very strong brand guidelines within companies, but they crumble. Do they crumble because of the customer?