Entering a new era of Decentralized Customer Experience
Decentralized Customer Experience with unforeseen value across industries
Data Driven CX – Delivering Value at the Moment of Time
Start with the customer and work backwards…. but how to start with the customer? What sounds easy in the first second can be difficult in the second… but why?
The supply chain: Critical to customer experience
Up and comer Sven Esser delves into not only how the ‘Supply Chain’ impacts the customer experience but what kind of new model the supply chain needs to adopt to not only fix the contemporary problems.
The CRM industry: A new science for customer experience
Mike Boysen details his realistic approach to customer experience, addressing the CRM industry on the “why” and the “how.”
How Transport for London became a pioneer in customer-led innovation
Some companies are great for customers – not only do they care but they change
How to Create a Compelling CX Vision
A CX vision should be authentic, inspiring and mobilizing, breaking down a brand promise into ownable attributes and a picture of what could be.
Data driven customer experience: Delivering value at the right time
Data-driven customer experience puts the customer first, delivering exactly what they need at just the right time.
Data as the Transformation Enabler
Transformation requires the right vision on top, but takes place bottom up. It is a huge process which break up silos, silos in mindset, structure (departments) and data. Business consulting is often coming in and companies fail later on.
The 360-Degree Customer View Fallacy
A great view on a hype topic by Nicole France… Do we really need to know everything about customers?
Transformation vs. Translation – Adopt today to the future of business
There is light which guides us on the right way. While we are in our day-to-day business there is something going on in the background. The role and acting between a company and the customer is changing… through every business and all industries.
