The biggest companies are focussing on data. Data are often more important than the traditional business. A reason to look into the topic a bit deeper.
3 questions to reflect. Things I personally think about each day at the moment. I try to find answers and others with a common mindset.
“Customers should sell us back our products”. Ryan Gellert, Patagonia’s new boss, explains how to slow down a company spoiled by success.
Customer Experience (CX) in it’s core has first off all the purpose to be there for the customer. Money is not the point the customer is interested. This is different if we look into companies.
We are in the middle of an evolution. It started with digital transformation, came to customer experience and now it’s heading to the time after empathy. Let’s have a look at the evolution and see what’s next.
Change happens all the time. Sometimes it is more seem than be. Speed is great, but sometimes this will let us to forget the foundation of what we are doing, the foundation of being and business at the same time. Here is a little story to think about…
The step after CX is clear for most… It’s revenue. But is this right? Is this the right thing in mind when building a great CX?
…#PeopleExperience. We talk much about #Customer Experience and #EmployeeExperience as well as about #Trust and there are many detailed topics behind… But what is the core?
It’s time to reinvent sales and marketing What do we need to unlock the market power of the moment?
Artificial Intelligence (AI) is a big hype and everyone is talking about AI as naming everything as AI. But is this right?