Transformation is more than translation – How companies need to transform in times of CX
The differentiation between B2B and B2C is past. Thinking Customer Experience to the end, we need to think about eliminating sales and marketing…
Is Google getting ready to buy Marketo?
That’s one of the possibilities raised by an announcement of a multilevel alliance between the two companies.
Gartner: Adobe, Salesforce, Oracle and Marketo have best Marketing Hubs
Amazing what happened in the new “Garner Magic Quadrant for Digital Marketing Hub”. To see Adobe, Salesforce and Oracle as the leader was clear. The only one who is following them is Marketo and others like Experian, Marin and Teradata (now Mapp Digital) dropped of!
The Future of Marketing – Is Salesforce loosing against Adobe and Oracle?
The digital landscape is changing. Changing is our personal way to communicate and how we consume information. More and more is digital and marketers have more and more data about us which they can use for their marketing communication. The question is what is the best digital marketing solution? First of all: There is no […]
