Marketing Transformation, the all-in-one approach
Do you know how growth marketing of the 20s looks like? It’s much more than what it was before. It’s a different approach which requires a different thinking…
Channel (Multi, Omni or Cross)
Multi-Channel, Omni-Channel and Cross-Channel are some of the most confusing topics.Some people are talking about multi-channel and meaning the same as others understand under cross-channel. In the time of digital transformation & customer experience, cross-channel is the only direction for me and there is no excuse for the other ones.
