Native Advertising vs. Content Marketing: What’s the Difference?

“Many in the advertising industry are confused by the difference between native advertising and content marketing. In some cases, the terms are even used interchangeably. However, it is important to recognize that they are not the same thing.” (outbrain.com)

Click on the image to see the great article from outbrain. The comparison table describes the differences perfect.

 

Difference Between Native Advertising & Content Marketing | Outbrain

Many in the advertising industry are confused by the difference between native advertising and content marketing. Here’s the full breakdown.
 
Source: outbrain.com

 


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