Facebook sees ad spend boom despite data scandal | Netimperative – latest digital marketing news Disproving sceptics predicting a doomsday scenario for Facebook has seen a 19% increase in ad spend on its core platform and Instagram quarter-over-quarter and a 48% increase year-over-year, according to new research. The data, from 4C Insights, indicates that Facebook’s enduring performance can be attributed to strong return on investment for marketers dispelling any fallout… Source: Netimperative – latest digital marketing news July 18, 2018Topic: Trends, News & More (Click to share this post)