The picture of the anatomy of a customer is great! This guide to customer experience has everything you need to know so your business can provide the best customer experience and win.
Whenever customer experience folk say “enhance the customer experience”, this rarely amounts to addressing ‘product’ or ‘pricing’ issues. Almost always it refers to improving the service experience. This is not right.
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The most effective customer strategies are grounded in active engagement, setting clear expectations and empowering users with options that suit their needs.
Change or no change ? At the end of every year and beginning of the next there is a reflection requested at that imaginary milestone in time…
The step after CX is clear for most… It’s revenue. But is this right? Is this the right thing in mind when building a great CX?
“My friend Stephen Denny asked me if I would write the foreword for his new book, “Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World.” It meant a lot to me. Having the ability to set the stage for someone’s passion and hard work is not something…”
…#PeopleExperience. We talk much about #Customer Experience and #EmployeeExperience as well as about #Trust and there are many detailed topics behind… But what is the core?
CX and Brand are very similar. It is like the half full and half empty glass, just with a different view and focus.
A very good article about the about the value equation… If you are in CX, a must read as I think.